It has been a while since I have shared any marketing or entrepreneur advice, so this month I am sharing with you how to build your best social media team EVER! I have combined professional advice that I have given to three different organizations into one master plan for you. We will go over content planning as well as the main roles that I believe are important to a well run social media team. I have also put together a FREE Google Slides presentation for you here.
First, I believe that with any good content plan it is best to focus on creating original content whenever possible. The main types of original content to focus on are articles, videos, and graphics. You might think this sounds incredibly difficult, but we really have some awesome tools right at our fingertips that can help make this task surprisingly easy. For articles, almost any website can handle a blog feed that you can use on a regular basis to connect with your followers. For videos, most of you have phones in your pocket right now that are capable of capturing and posting great video. For graphics, I highly suggest using Canva. Canva has templates and elements already in place for you to customize, download, and post!